THE A-Z OF FREELANCING
THE A-Z OF FREELANCING
When it comes to the gig economy, freelancing is a popular term. A freelancer is one who offers services to clients irrespective of the difference in time and space. Usually, the services of the freelancer are offered on an application that allows direct communication with the client. So, a business that needs to get a job done goes online to find a freelancer in the UK or the USA.
There are a lot of things involved in online freelance jobs, so if you are looking to find freelance work, below is the A-Z of freelancing you should know:
- Approach: Your approach to offers determines whether you see yourself as a professional or an amateur. Being a professional means, you must act like one. Ensure your work is perfect enough to impress and satisfy your client.
- Brainstorm: If your niche in the freelance market place is writing, you will need to take your time to brainstorm on what to write because you may be short of words at first. If you have previously done a similar job, you may apply the process. If you haven’t, take your time to understand before working.
- Clippings: If you are bidding for a job, potential clients will ask for samples of previous works. So, submit 2-3 clips of your best projects to your potential clients. The clips will determine whether you will get the job or not.
- Deadline: An ageless rule of freelancing states that you must always beat deadlines. Never submit jobs after deadlines. Even if you are good at what you do, not beating deadlines will affect your credibility.
- Edit: Whether you are a freelance business analyst, writer, web programmer or graphic designer, ensure you edit your work. Go through your work and edit before submitting
- Flexibility: Be flexible enough to work on different projects in your niche. Being flexible will increase your chance of getting jobs.
- Get paid based on your worth: Being a freelancer means you can also set your pay. Charge enough for your time and expertise
- High demand: The freelance marketplace is growing, and businesses will continue to hire freelancers online. As competition set in, you will need to improve yourself to give the best as your client may dismiss you if they find a better service provider.
- Impel: Urge your clients to take more actions that will benefit them. Statements like ‘Hi, I noticed your blog hadn’t been updated in a while. Do you want me to handle it for you?’
- Justify your works: Whether your client knows a lot about the service he/she requests or not, ensure you justify your work. You may have taken about 24hrs to draft out a 1-page business plan. Show your client how you have arrived at the plan and reveal its estimated success.
- Kill Fee: Set a kill fee in your contract as your client may decide to cancel the job after you have started working. Kill fee is the payment for the time invested.
- Learn: Learn, improve, and develop yourself. In freelancing, growth is not static. So, never stay off the edge.
- Management: Learn to manage your time, multiple clients and projects.
- Niche: Your niche is your area of specialization. If you are a writer, you can be more specific by including whitepaper writer, creative writer etc.
- Organization: If you are good as a freelancer, you may get so many jobs that you begin to forget some things. So, be organized enough to have a list that includes offers and submission dates.
- Persistence: There is no legitimate easy shortcut to wealth acquisition, but persistence (which is not easy) in freelancing can help you reach your financial target in few months. Keep Working!
- Query: Ask questions. At times, people looking to hire freelancers online may not fully spell out their need. So, enquire to understand.
- Rejection: In the freelance marketplace, Rejection is common. But rather than get disappointed, improve and look for a buyer who will buy the service.
- Submission: Ensure you have followed all guidelines before submitting your work. In a case where you have to spend more time than the agreed time, ensure you inform your client of the delay.
- Target Market: Your unique selling proposition will help you determine your target audience or target industry. You may decide to offer virtual support services to realtors alone or businesses in general.
- Understand the market: Understand the market enough to advise your client. If you think your client’s proposed solution to problems may not be good enough, explain the trends in the market to them and offer a better solution.
- Vagueness: Avoid being vague. There is no crime in setting boundaries. Sometimes, you should say ‘I am not able to do this, but here is what I can do.’
- Workload: Understand that the workload may only be consistent if you have a long term job offer from a client. Usually, job offers are one-off. So if you get a client that is willing to stay for a long time, do not forget that first impression matters.
- (e)Xtreme: Be extremely enthusiastic about working on a new project. Sound professional, be genuine and gain the trust of your client
- YOU: Know yourself. Know the kind of job offers you can take. And take as many jobs as you can handle. Bad reviews drive away potential clients.
- Zone in: There are so many prospective markets out there, and the real estate industry is one. If you can, add a category to your niche to show that you write blog posts on real estate.